E-Commerce

10 KPIs for Multichannel Success

KEY PERFORMANCE INDICATORS (KPI) are the critical metrics of a business. KPIs can identify strengths and weaknesses — successes and failures…

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Digital Marketing

How to provide a world class customer experience

You rely on your customers returning again and again to make your company a success. But as you continue to scale…

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E-Commerce

5 ecommerce trends you need to know for 2021

Today’s ecommerce marketplace continues to grow at an astounding rate. This growth has resulted from a remarkable shift from brick-and-mortar…

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E-Commerce

The Fashion Retailer’s Guide to Ecommerce

The global fashion ecommerce market is only growing. The market is expected to hit $1.164 trillion by the end of…

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Website

How to Improve the Speed of your Ecommerce Website

You want to optimize your ecommerce website speed for two reasons: There are many nuances behind this. On one hand,…

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E-Commerce

Tracking and Measuring Ecommerce Sales

C, R and O are three of the most important letters you’ll carry forward through your ecommerce journey, and capable…

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Business

How to Offer Discounts & Markdowns Without Slashing Profits

Discount promotions are one of the most common approaches for increasing retail sales. But just because discount promotions are popular…

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E-Commerce

Is Bounce Rate a Useful Metric for Ecommerce?

Bounce rate is a metric that is often talked about, but how useful is it for ecommerce sites? What is…

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